Marketing researches
| Full report name | Business model of fast-food business of premium fast food segment. Report for sale |
| Report size: | 30 pages, including 1 diagram, 4 Appendices, 3 schemes |
| Publication date: | 17 September 2007 |
| Format: | Pdf, by e-mail, in Russian |
| Price: | 250 euros |
| Reception term: | 1 working day after payment |
| To order by e-mail, phone: | Этот e-mail защищен от спам-ботов. Для его просмотра в вашем браузере должна быть включена поддержка Java-script , Этот e-mail защищен от спам-ботов. Для его просмотра в вашем браузере должна быть включена поддержка Java-script , +7(499)347-8791 |
| Download | Demo version |
This business model can be used as a basis for
economic and financial calculations and developing a business plan for a
commercially successful venture fast food, including a network format.
Tasks within a business model:
• Identify key parameters of the operation of the
business of fast food in the premium segment;
• Provide quantitative and qualitative
characteristics of the key parameters on the basis of data obtained from market
research of competitors;
• Describe the basic business processes of
production and customer service at fast-food enterprises;
• Simulate a commercially successful business
model in the premium segment of fast food;
• Identify the main risks of the enterprise.
To obtain the necessary information in the work on
the project used the results of marketing research of domestic fast food market
in the premium segment, which includes field monitoring competitors and target
sample survey conducted in summer 2007, the Growth Technology Consulting Company.
To refine this generic model under real conditions of the planned fast-food, please contact us by phone or e-mail Growth Technology Company.
Contents
1. The purpose and conditions of the Project
1.1. The purpose and objectives
1.2. Sources of information
1.3. Date and place of study
2. Review of the domestic fast food market
2.1. Offer fast food market catering
2.2. Fast food is a promising type of business
2.3. Conclusions
3. Description of key parameters of the business model of
fast food in the premium segment
3.1. Fast food premium - originanaya concept proposals
3.2. Core business processes of production and service
3.3. Product assortment policy
3.4. Pricing Policy
3.5. Target Audience
3.6. Location of institution
3.7. Placed under the opening point: the basic requirements
for rent
3.8. Industrial and commercial equipment
3.9. Design concept
3.10. Staff
3.11. Advertising policy
3.12. Organizational form and system of taxation
4. Risks of fast food companies in the premium segment
5. Applications
List of Figures, Appendix, schemes to the Report
Chart:
1. Average check from fast food restaurants Moscow
Schemes:
Alternative format production cycle network of fast food restaurants in the premium segment
Option interior design schools in the case of trade in all manufactures fast food
Option interior design schools in the case of making custom-made products in the presence of visitors
Scheme personnel management at the enterprise fast food
Applications:
Price List PBO "Five stars"
Price list "Baggetterii"
Regulatory documentation for restaurant business