Marketing researches

Articles & analytics

27-Aug-2007

Magazine "Firm Secret" round-table with Tamara Reshetnikova as an catering market expert

25-Jul-2007

RBC-TV interviewed Tamara Reshetnikova, CEO, Growth Technology Company, for TV programme dedicated to the development of the catering market in Russia

27-Dec-2006

Growth Technologies Company conducted researches of the market of business lunches in Moscow in 2006 and 2010

Business model of fast food business

Full report name Business model of fast-food business of premium fast food segment. Report for sale
Report size: 30 pages, including 1 diagram, 4 Appendices, 3 schemes
Publication date: 17 September 2007
Format: Pdf, by e-mail, in Russian
Price: 250 euros
Reception term: 1 working day after payment
To order by e-mail, phone: Этот e-mail защищен от спам-ботов. Для его просмотра в вашем браузере должна быть включена поддержка Java-script  , Этот e-mail защищен от спам-ботов. Для его просмотра в вашем браузере должна быть включена поддержка Java-script , +7(499)347-8791
Download Demo version

This business model can be used as a basis for economic and financial calculations and developing a business plan for a commercially successful venture fast food, including a network format.

Tasks within a business model:

• Identify key parameters of the operation of the business of fast food in the premium segment;
• Provide quantitative and qualitative characteristics of the key parameters on the basis of data obtained from market research of competitors;
• Describe the basic business processes of production and customer service at fast-food enterprises;
• Simulate a commercially successful business model in the premium segment of fast food;
• Identify the main risks of the enterprise.

To obtain the necessary information in the work on the project used the results of marketing research of domestic fast food market in the premium segment, which includes field monitoring competitors and target sample survey conducted in summer 2007, the Growth Technology  Consulting Company.

To refine this generic model under real conditions of the planned fast-food, please contact us by phone or e-mail Growth Technology Company.

Contents


1. The purpose and conditions of the Project
1.1. The purpose and objectives
1.2. Sources of information
1.3. Date and place of study
2. Review of the domestic fast food market
2.1. Offer fast food market catering
2.2. Fast food is a promising type of business
2.3. Conclusions
3. Description of key parameters of the business model of fast food in the premium segment
3.1. Fast food premium - originanaya concept proposals
3.2. Core business processes of production and service
3.3. Product assortment policy
3.4. Pricing Policy
3.5. Target Audience
3.6. Location of institution
3.7. Placed under the opening point: the basic requirements for rent
3.8. Industrial and commercial equipment
3.9. Design concept
3.10. Staff
3.11. Advertising policy
3.12. Organizational form and system of taxation
4. Risks of fast food companies in the premium segment
5. Applications
List of Figures, Appendix, schemes to the Report

Chart:
1. Average check from fast food restaurants Moscow

Schemes:

  1. Alternative format production cycle network of fast food restaurants in the premium segment

  2. Option interior design schools in the case of trade in all manufactures fast food

  3. Option interior design schools in the case of making custom-made products in the presence of visitors

  4. Scheme personnel management at the enterprise fast food

Applications: 

  1. Price List PBO "Five stars"

  2. Price list "Baggetterii"

  3. Regulatory documentation for restaurant business

Your opinion

Related report news

04-May-2012

Beer bars offer the widest assortment of business lunches

04-Jul-2011

Market bio-vegetables in Moscow and southern Russia - a new study Growth Technology Co. Custom Made

25-Feb-2011

About 7 500 Moscow restaurants and cafe has 547 thousand seats equipped for visitors

17-Aug-2008

The most quickly developing segment of a public catering in Russia becomes fast food

12-Jan-2008

Fine-dinning restaurants compared with casual establishments much less develop a special business lunch offer

27-Nov-2007

The typical visitor of fast food restaurant with healthy food concept is working woman with higher education aged about 25 years

07-Jul-2007

In winter day revenue of the Moscow restaurants, cafe, bars and pizzerias, every year ncreases in 1,4 – 1,5 times